Fight For Sight is a charity which has been funding research into blindness and eye disease for more than 40 years. On Wednesday 7 January, the charity launched its #BlinkWinkThink campaign to help win the fight against sight loss. They're asking our ‘selfie-loving’ nation to capture a ‘selfie’-style photo with one eye cleverly disguised in a creative manner. Below is principal Optometrist Mark Nelson's offering.
If you'd like to get involved yourself, then upload your photo to Facebook or Twitter, including the hashtag #BlinkWinkThink and nominate a further three people to take on the challenge. You can donate directly to the charity by texting BWTC15 £3 to 70070 (£3 is a suggested amount, you can donate up to £10 by text), or by dropping some spare change into our charity collection tin the next time you visit.